BrandlandUSA Blog. Where old brands live again. Brand strategy for brand preservation. Help us save historic brands.

Tuesday, January 13, 2009

We've got advice on what to do with Wedgwood now that the company appears to have a saviour. See our post at Next Steps and Solutions for Wedgwood.

BrandlandUSA.com is the website of business and travel writer and editor Garland Pollard.

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BRANDLANDUSA 10 MOST MISSED BRANDS

1. Bell System While we have AT&T and Baby Bells, why don't more regional Bells use the logo they are entitled to use.
2. Marshall Field's. Click here to see how it could be done.
3. Bonwit Teller (they tell us folks are working on bringing it back)
4. Dr. Denton's pyjama footie sleepers (once as big as Osh Kosh)
5. Morton Honey Buns (where are those skanky-good frozen Morton's Creme Pies and Morton's Honey Buns?)
6. Mutual Radio radio (Hey CBS, we all still know the The Shadow and Larry King ought to still live somewhere.
7. Oldsmobile (why does GM give Hummers but not Oldsmobiles?)
8. Pathé News (Fox News came back; why not Pathe?)
9. Peck and Peck, (the most special New York department chain, once an adjective, ought to live as a boutique or store brand, at least). It has been spotted at Stein Mart, of late.
10. Radio Shack's missing store brands (where are Optimus, Realistic and Archer?)
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